Home » tech » How Blogging Has Changed: Staying Authentic

Blogging has changed over the years. It used to be that blogs were used as a means of journaling, or getting important information out. Blogs were more specific to one’s interests, hobby, for ranting, or showing a vulnerability such as through poetry. Then blogs became a business, like mine. I am not knocking that of course, I love that I can blog and make a living! Yet with these changes, there comes the question of just how blogging has changed and staying authentic.

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Even though I make money on some articles I am still sending out empowering, important information about topics I love.

I believe that no matter what niche we are in as bloggers we can still empower, educate, and inform our readers.

Blogging And Being Open:

How Blogging Has Changed: Staying Authentic

We also have the choice to be open about ourselves, or not.

The difference I fear is that some bloggers are afraid of “putting it all out there” these days.

Perhaps we fear to lose a client that would have paid good money.

Maybe we are too fearful of being ridiculed or judged.

Back when the initial bloggers started with their hearts and voices wide open we did not have the social media we do now.

There was not as much fear of our little blogs where we share our deepest secrets being found, let alone anyone shaming us if they did find it.

In order to find those obscure blogs, we literally had to seek them out.

To ridicule them would be like shaming a fellow employee for being at a strip club.

Both have to be there in the first place right?

Why It Is Important To Be Open, To Be Authentic:

How Blogging Has Changed: Staying Authentic

These days bloggers can be afraid to be open, to be vulnerable.

I feel it is more important to be open than it ever has been.

We have reach on social media, we have the ability to shape or change a life for the better.

By being vulnerable, being honest, even about the crap in our lives we can help heal others.

At least perhaps help someone avoid a similar situation.

There have been a couple of times I have questioned if I should blog about something personal.

I did fear what my readers would think.

In addition, I also feared what potential brands that may want to work with me would think.

You know what I decided?

I decided to do it anyway!

Blogging And Brand Representation:

How Blogging Has Changed: Staying Authentic

When it comes to my readers I would hope that there is enough of an established relationship that they would appreciate my honesty.

New readers may find me from searching the very article I was afraid to post.

The types of brands I want to work with would appreciate my openness as well.

I want to work with brands that are open and honest so why not put it all out there and let the chips fall where they may.

The fact is, I started my blog to empower women, not to hide my truth from them.

I started my blog to empower myself, not to deny who I am.

Yes, some things change along the way.

Such as the design of my blog and even the name.

My header, my blog theme or colors may change but one thing I won’t hide are my colors.

And yet, those can change too.

We are a work in progress, always evolving.

I will always tell you my truth.

In my own way and in my own time but it will be out there for you to read.

Being An Open Book, Being Authentic:

How Blogging Has Changed: Staying Authentic

Is there a balance between drama and empowerment?

Yes, I believe there is.

Sometimes I am conflicted with how do I empower when I am going through my own drama.

How much drama do I want to put out there?

When is sharing drama too much whining and complaining?

I cringe when I open my Facebook to see people arguing, or someone whining.

Yet those posts seem to get the most attention right?

They get attention because most people truly want to help.

Granted, others do ridicule, there will always be trolls and flamers.

I am not out for attention, I am out to help others learn even if that means through my mistakes.

For that reason when something happens in my life I tend to let it marinate.

To allow myself to marinate in it.

Absorb the lessons.

Process them.

Get some healing time.

Then share what I have learned.

I feel that is empowering, for myself and my readers.

I am not saying that is the only way to do it.

It’s just the plan or agreement with self that I have come to.

In this way, I can stay honest, and true to my readers and stand by the goals of my blog as a whole.

Blogging Is A Bussiness:

How Blogging Has Changed: Staying Authentic

We can glean some valuable lessons from the bloggers who started it all.

Back then using SEO, keywords, proper headings, etc did not seem as important.

Even sentence structure was not judged strictly because the value was in the thoughts expressed.

The feelings shared.

Excitement over a common interest or emotions understood by kindred spirits.

My hope is that you get a little bit of all of that here.

Some excitement, some emotional expression, some fun.

Empowered at times, even perhaps a few tears and a nodding of your head in agreement with something you have yourself lived through.

In the midst of all of that, I will use my best blogger practices of today’s time.

Doing my best to use proper headings, correct keywords, and being noticed by the almighty Google indexing Gods.

However, if I fail to do any of the later, know that I will always put you, my readers, first.

Hopefully keep you coming back for more fun, more cute animal antics, and empowerment.

And yes, some “drama” that has been processed in a manner to which I can help you should you ever find yourself in a similar situation.

I guess that is my way of keeping the old in with the new when it comes to blogging.

I would love to hear from you in the comments.

Do you miss the way blogs used to be?

What qualities do you look for in a blog or blogger?

If you are a blogger, what agreements do you have with yourself about your blogging style?

Do you think blogs are still authentic?

Tell me about a blog you used to visit that you miss from “back in the day”.


How Blogging Has Changed Staying Authentic



  1. June 12, 2018 / 9:58 am

    It is crazy how much blogging has changed and is changing, it seems so far removed from how it used to be, though thankfully I still enjoy it most of the time.

    • June 14, 2018 / 12:14 pm

      I love blogging, truly I do but I do miss the old days as well. I am thankful that I can make some money this way for sure but as long as we stay true to how we do that we are golden.

  2. June 12, 2018 / 10:21 am

    As a blogger, I have to say that I miss the way it used to be. Don’t get me wrong, I love my business, and I love that my blog is my business. However, blogging has suffered from the business aspect. It’s not as real anymore.

    • June 14, 2018 / 12:15 pm

      Indeed Stacie I know we are so grateful to be able to earn some money with our blogs. I think as long as we stay true to only doing paid articles about things we truly DO love and have really tried for ourselves we are doing great.

  3. June 12, 2018 / 10:48 am

    Not going to lie – blogging has totally changed for the worst for the most part and it makes me sad. I started blogging 6-7 years ago and man was it a different atmosphere back then! People wrote about the things they love, vs writing about things that “make them money”… Now all I see is people “selling out” and selling services and crap like that, and I am over it! I blog about what I love still and I will forever do that!

    • June 14, 2018 / 12:17 pm

      You got it GiGi! I am with you 100% – I am only going to do paid or non-paid articles about the things that matter to me as a person! Things I have actually tried and actually LOVE. I won’t say I do not enjoy making a little money from blogging because I do and I need to BUT staying true to self is what matters most in life. I do “sell” a service on my blog here but it is a service that is in line with what I blog about and also a business I have been in for decades. So that to me is still true to the nature of the free advice and help I offer here. I hope it comes over that way at least to others as well.
      I love your blog and have such a fun time reading it!

  4. June 12, 2018 / 6:30 pm

    Your post is very much on point and true. Keep the truth coming.

  5. June 12, 2018 / 9:26 pm

    This is all really interesting. I admit I have the same struggle with my blog, it has turned into my job. I am very fortunate to make an income from it, but there is a gray area of what I prefer to write about versus what I will be paid to write about. It is difficult to stay authentic with my unique voice while still making money and working with brands. I like to throw in personal posts with just me to keep it feeling real.

    • June 14, 2018 / 12:19 pm

      Emily my best advice is just to stay true to YOU. It sucks to pass up some money sometimes but just start doing it and you will find you enjoy blogging more and will generate more income easier. I know it sounds like sacrifice and at first, it IS but once you find YOUR TRUE voice (not saying you haven’t) you will feel so much pride for what you do.
      That gray area does exist and so many of us have been there with the struggle.
      If you only write about the things you have tried yourself and loved, you are being true to self and to your readers with no area of grey.
      Personal posts are AWESOME!!
      Our readers WANT to know who exactly is giving them this advice be it on a product, or just our thoughts.
      That is awesome you are doing that!

  6. June 12, 2018 / 10:19 pm

    Blogging really has changed rapidly over the years. A lot of bloggers I have met aren’t the same people I see online – it’s like the blog is a persona for readers and sponsors. I miss how it used to be.

    • June 14, 2018 / 12:21 pm

      YES!! That gets me every time! I want to see the person behind the blog ON the blog! I can’t take advice on anything from a total stranger. Having a face to put with the information means everything! Not just the face either but the “persona” as well.
      There is room for all types of personalities in this Internet world!
      Room for all sorts of faces, shapes, colors, etc.
      We all need to be true to who we are and our following will find us.

  7. June 13, 2018 / 2:05 pm

    That’s so true! Long time ago, people started a blog to share their personal opinions, or journey. Now, everyone wants to start a blog and turn into a full time business.

    • June 14, 2018 / 12:23 pm

      Rika so true! I miss the old journals I would stumble upon and how honest and open people used to be!
      Do you think social media has changed that?
      As for those wanting to start a blog to earn a full-time income – well lol it’s not easy as you know!
      I by no means make a full-time income but I work more than full time!
      And, as you also know we have to KNOW a lot about a lot of things!
      That is why I say stay true to whoever you are as a person as the experience will be far more rewarding and enjoyable as you try to make some cash on the blog.

  8. June 13, 2018 / 9:55 pm

    You hit so many nails on the head you built a dang house from it! The changes are insane and it seems daily something else is changing now.

    • June 14, 2018 / 12:24 pm

      ROFL! I LOVE this!!! I have absolutely NEVER heard that expression before but I LOVE it!
      Thank you for giving me a huge smile and laugh!
      You are so right. In the blogging world these days as soon as you master one small aspect, it changes.

  9. June 14, 2018 / 12:40 am

    Blogging has definitely changed. I still love reading and writing personal posts, even if they never get seen or found. I still want to be real and authentic and I think most viewers can appreciate that.

    • June 14, 2018 / 12:26 pm

      YES! Jenny I love this! You know some of my most popular blog posts are the ones that I wrote because I wanted to due to my own experiences in life.
      All of my posts are true to self as well even the posts that are paid.
      I never write about anything I have not personally tried and LOVE.
      Yet, its the more obscure posts such as about greasy hair due to menopause that get a TON of views just due to that someone out there is going through the same thing!

  10. June 14, 2018 / 8:36 pm

    I am a new blogger, and I write about things that intrigue me. You are right that blogging has changed tremendously. No matter whether you are writing for a brand or personal interest’ authenticity and genuineness towards oneself should remain the same.

    • June 16, 2018 / 5:02 pm

      Thank you – that is exactly how I feel about it too. Best to you in your blogging adventures!

  11. ellen beck
    June 15, 2018 / 11:24 am

    Let me preface this by saying I am NOT a blogger as many of the other responses seem to be. I am a reader, and likely always will be although I have written for a couple of pet blogs along the way (been following some blogs since 1999/200 so a long long time) Some I visit because I have something to say, enjoy them, look forward o the posts OR I am I am entering a contest. So….

    Do you miss the way blogs used to be? Yes. Definitely yes. People expressed their opinions and seemed more open to polite debate. They didn’t seem as ‘worried’ about sponsors, and would only cut it off if things became a bit nasty.

    What qualities do you look for in a blog or blogger? Honesty, authenticity, consistency. This has changed so much too. There are a handful who have remained true, but I have noticed in the last 5 years many do not care how they get the all important attention they desire. They don engage, they dont answer readers questions or concerns they just do not care.
    I do realize there is a flip side to this, youre out there on so many platforms you cant be everywhere at once you do not have time. But all those platforms mean more influence. I know some who have resorted to ‘buying’ followers to get sponsorships and to me thats sad.

    If you are a blogger, what agreements do you have with yourself about your blogging style? N?A

    Do you think blogs are still authentic? Some. Not all. For the most part i takes awhile to learn who is ‘real’ and who isnt. A reader who is truly interested will pick and choose carefully. You see, bloggers (the not so good ones) may not realize we readers are taking our time to visit, respond and interact. Our time is limited too. We just for the most part do not have any more time than you do, maybe even less since we interact on several blogs a day and we can’t visit your blog, facebook, instagram, snapchat, tumblr etc
    Another cripe is those blogs who do not value their readers for the above mentioned reasons (time it takes to visit and interact) yes, we may be here for a contest you are running to draw readers, but we are the ones pushing your numbers up so you are an influencer so you get paid, so you get exposure. PLEASE thank your readers now and again especially those who take the time to follow you. We thank you (or should be) and your sponsor if youre running a contest it is to me common courtesy.

    Tell me about a blog you used to visit that you miss from “back in the day”. There are so many…. those who fell by the wayside. I think they folded for various reasons but perhaps the biggest is the amount of platforms became overwhelming, They had a real life and couldnt keep up.

    I want to add as a reader, I very much enjoy blogs who are authentic, and put their ‘uglies’ out there. Thats where we learn or might be having an experience and it may help us ponder another avenue. I also love a good contest, so dont forget that, but please dont make the thing so time consuming that it takes 20 comments, following people I could care less about who’s only reason for being there is they paid an entry to be there. Join with folks like you who your readers will enjoy and will continue following.

    I know I wrote a novel, but you know what? There are readers who will not respond to stuff like this for FEAR a blogger will blackball them. I know I have been blackballed and could care less. I am of an age where I guess to me it is less about being ‘liked’ than being honest. And I recognize many of the names who responded, of those I know they are all good and decent folks. its the ones that arent who need a swift reminder !
    Thanks for reading my viewpoint, and if any who read this want to blackball me for expressing a viewpoint feel free just do me the courtesy of telling me so I dont waste my time when I could be following and interacting with someone who is real.

    • June 17, 2018 / 11:18 am

      You nailed it about all the platforms we are on.
      It is exhausting.
      While I am out on all the platforms I simply can not engage on each one as much as I would like to be able to.
      Some bloggers do hire people to handle their social accounts for them but I do not want to do that.
      I want my readers to know when they do get a reply it is from ME not someone I am paying to do it.
      Also on the buying of followers – no way!
      I need to make money not spend money and I know the old saying that we have to spend money to make money but I would rather my money be spent on things that matter to my readers such as a new blog design or the ability to make pretty graphics for my articles.
      Buying followers is silly anyway.
      The brands who care about follower counts know what real followers look like and who is buying fakes.
      Great point about the reader’s perspective and thanking them!
      I have done this a few times over the years on the blog or via social media.
      It is a nice reminder so thank you for that!
      I can’t believe readers have been blackballed for having their own opinion!
      So sorry that happens to anyone!
      I do have some questions for you….
      I was doing 5 articles a week.
      Then I went down to 4.
      That felt about right but lately due to some health concerns I have only been doing about 2 a week.
      I am not sure how long I will be at the 2 per week but how many do you think is enough or too many?
      Do you like blogs that post more articles or less?
      Do you enjoy it when blogs are consistent on which days they publish?
      Thank you for any insight on that!!
      Your feelings and thoughts are so valuable to me as a blogger!

  12. ellen beck
    June 20, 2018 / 11:04 am

    I am not sure how long I will be at the 2 per week but how many do you think is enough or too many?
    Do you like blogs that post more articles or less?
    Do you enjoy it when blogs are consistent on which days they publish?

    I am not much of a typer so had to copy/paste to answer.

    So much depends on the blog. I would rather see one or two good decent posts per week than a bunch of ‘fluff’ about how to boil the ‘perfect hard boiled egg’ you know what I mean, (blogs are just trying to churn out posts) Truly. one is fine that is well written, but I do realize there are weeks the writing bug gets you and other times you arent so inclined to write.

    I tend to be a newsletter reader.. I dont know if that is unusual or not anymore. I subscribe so I can see your posts, and then kind of decide if it is something I need/want to respond to. Sometimes here isnt a response but the majority is lack of time. I will usually know from reading the newsletters if you disclose it, if you are ill, a family member etc, and I wouldnt expect to see a ton of posts. You wouldnt want to quit posing entirely of course but they slow down would be expected.

    Days of the wekk, I do think it is nice to have a day you send newsletters out but thats just my preference, not everyone cares. For example a pet blog I am quite fond of always sent hers out on Mondays. I look forward o Mondays to see how she is doing and what she and her furry friends are up to. She will send out additonal if she is doing a contest that needs our attention, but usually it is Mondays. Believe it or not, we as readers become quite attached to bloggers. Some having followed for years, we see kids being born, growing up and so many changes, it is a joy to see some posts and we mourn along with you when you dont have great news.

    • June 22, 2018 / 10:34 am

      I TOTALLY understand what you are saying about “fluff”!
      How many articles do we need on how to boil an egg? lol.
      You also nailed it when it comes to the writing bug!
      I am so glad to know you like newsletters!
      Mine, at this time, only aggregates what I post to the blog.
      I am hopeful to find the time to learn how to do a better newsletter in the future.
      I admire those bloggers who include not only their posts but other information as well!
      Yes, I think a personal touch to a blog is key to having faithful readers.
      I love blogs and bloggers who put themselves into their work!
      Thank you so much for this insight it is invaluable to me!
      I have always sent my newsletters out on Friday but maybe Monday is a good call.
      I am going to think about this!

  13. June 20, 2018 / 10:26 pm

    I feel like I’m always riding this line. I’m careful on what I post because I don’t want to damage my relationships with brands either.

    • June 22, 2018 / 10:37 am

      It’s a delicate balance especially if you do reviews.
      That is one reason I stopped doing reviews as I do not want to have to say something that I do not fully mean.
      I just make sure if I do not like something, it does not go up on my blog.
      I have lost business due to this but oh well.
      I need to stay true to me before any brand.
      It sounds like you are doing the same being careful on what you post!
      Good for us!

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